AVAC was founded in 1990 by the Ferrell Family. With over 60 years of experience in Electronics and Appliance Retailing, AVAC has proven itself to be the #1 INDEPENDENT SUPER STORE of its kind in the area.

AVAC offers the latest technologies and the guaranteed lowest prices in the area. Our buying group affiliation has allowed us to maintain a competitive stronghold in our market. We carry most all major brands of appliances and electronics (both Video and Audio). Check us out and see why AVAC is the leader in the Appliance and Retail Industry in Myrtle Beach, South Carolina.

THE AVAC MISSION

IN NOVEMBER OF 1990 KEITH AND HAROLD FERRELL DEVELOPED A STORE IN MYRTLE BEACH UNLIKE ANYTHING THAT HAD BEEN HERE BEFORE. CARRYING MORE BRANDS AND MORE SELECTION WITH DISCOUNT PRICING, THEY ESTABLISHED THEMESELVES AS THE LEADER IN S.C. IT WAS AT THAT POINT THE COMPANY WAS FORMED AND IT WOULD BE CALLED AVAC, AUDIO, VIDEO AND APPLIANCE CORP. THE MISSION WAS TO MAKE THIS COMPANY EVERYTHING THAT THE “BIG BOX” CHAIN STORES COULDN’T BE. WE WOULD OFFER PERSONAL SERVICE, SPECIALIZED ATTENTION, FACTORY TRAINED SALESTAFF, DELIVERY AND INSTALLATION AND THE “GUARNTEED LOWEST PRICES”.

THE AVAC PHILOSOPHY WAS AS SUCH: “WE DO NOT EXPECT YOU TO PAY ONE PENNY MORE FROM US THAN YOU COULD BUY FROM ANY AUTHORIZED DEALER, ANYWHERE.”
AVAC ESTABLISHED A POLICY THAT WAS VERY SIMPLE AND EASY TO REMEMBER FOR FOR THEM AND THEIR CUSTOMERS, “WE WILL ALWAYS DO WHAT IS FAIR, AS LONG AS ITS FAIR TO BOTH THE CUSTOMER AND TO AVAC”. THIS PHILOSOPHY HAS WORKED FOR OVER 15YEARS . AVAC WILL ALWAYS DELIVER THE BEST SELECTION AND PRICING AND SERVICE TO OUR CUSTOMERS. TO ENSURE THIS, AVAC JOINED THE LARGEST BUYING GROUP IN THE UNITED STATES, THE NATIONWIDE BUYING GROUP. THIS GROUP IN 2007 HAD AN ESTIMATED BUYING POWER OF OVER 12 BILLION DOLLARS, AND BECAUSE THIS GROUP GIVES AVAC ACCESS TO MANUFACTURERS DIRECT, THEY GET THE BEST PRICING UP FRONT. AVAC CAN AND WILL COMPETE WITH ANYONE. WE HAVE A SALESTAFF THAT WILL ANSWER YOUR CALLS. NO VOICE MAILS, WE ANSWER THE PHONE. THIS IS THE ONLY WAY WE FILL TO BEST TAKE CARE OF OUR MOST VALUABLE COMMODITY, OUR CUSTOMER.

“ WE GUARANTEE YOUR SATISFACTION BEFORE, DURING AND AFTER THE SALE”

KEITH FERRELL
PRESIDENT